Chris Maness
A multi-disciplinary Art Director residing in Saint Augustine, FL.
My background blends design, motion, and emerging creative technology. I’m especially interested in the new frontier where AI tools, procedural workflows, and cinematic storytelling intersect. Not because the tools replace creativity, but because they unlock entirely new ways to experiment, iterate, and build ideas faster than ever before.
Over the past decade I’ve worked across brand development, motion design, and creative direction helping teams launch products, build campaigns, and establish scalable design systems. Most recently I served as Associate Creative Director at Inmar, leading creative initiatives across healthcare and Martech platforms where my work ranged from executive storytelling and product marketing to motion frameworks used across national campaigns.
Today I continue to collaborate with brands, founders, and creative teams through Madness Creative a personal studio built around experimentation, rapid concept development, and modern storytelling.
The creative landscape is evolving quickly. Tools that once required entire production teams now sit inside laptops and prompts. While technology continues to reshape how things are made, the fundamentals remain the same: strong ideas, thoughtful design, and storytelling that connects with people.
Madness exists as a space to explore those ideas. Some projects become campaigns, some become experiments, and some simply exist as creative exploration. But the goal is always consistent to build work that feels thoughtful, visually compelling, and just a little unexpected.